Simple pricing.
Serious results.
No contracts. No hidden fees. Cancel anytime. Pick the plan that fits your pipeline.
Starter
For solopreneurs testing AI-powered outreach.
$49
per month
- ✓ 100 prospects per month
- ✓ AI email generation
- ✓ Basic ICP targeting
- ✓ Email copy in 3 tones
- ✓ Prospect pipeline tracking
Most Popular
Growth
For growing teams that need volume and personalization.
$99
per month
- ✓ 500 prospects per month
- ✓ Advanced personalization
- ✓ Multi-ICP targeting
- ✓ Priority AI processing
- ✓ Priority support
Scale
For sales teams that want unlimited firepower.
$199
per month
- ✓ Unlimited prospects
- ✓ Multi-channel outreach
- ✓ Advanced analytics
- ✓ Custom ICP models
- ✓ Dedicated CSM
Common questions
What counts as a "prospect"?
Each AI-generated prospect profile counts as one. This includes their company research, contact info, and a personalized email draft. Regenerating emails for existing prospects doesn't count against your limit.
Can I change plans later?
Yes. Upgrade or downgrade anytime. Changes take effect on your next billing cycle. No penalties, no lock-in.
Is there a free trial?
The dashboard is free to explore. When you're ready to scale your outreach, pick a plan. No credit card needed to try Rally.
How is this different from a lead database?
Lead databases give you a list. Rally gives you a sales engine. Every prospect gets individually researched, every email is written specifically for them, and the AI learns what works to improve over time.